My Copywriting Friend,
Whether you are working on writing copy for a website, a catalog, sales letter, ad or direct mail package, the headline is king!
I've been able to greatly increase response just by rewriting the headline and leaving the rest of the copy alone.
Never underestimate the power of a headline, and please don't just use the headline to name the product.
So, I've cracked open my giant "Mail Order Millionaire Copywriting Words" report and pulled out a small sample of headlines.
Let's take a look at HOW-TO headlines:
HOW-TO: Your readers want to know how to do things - how to get ahead, how to solve problems, how to enjoy life.
That’s what makes a HOW-TO so powerful! Try these headline templates to make your writing more powerful.
These are great for writing headlines in websites, articles, catalogs, direct mail, just about everywhere!
In each of the following HOW-TO phrases, complete the phrase with your own solution to the prospect's problem:
How to ________
How to get the most out of ______
How to get ______
How to avoid _____
How to have______
How to end ______
How to keep _____
How to get rid of _____
How to start_____
How to conquer _____
How to begin _____
How I _____
How to improve your _____
How I improved my _____
How to become _____
How to enjoy _____
How to develop _____
How you can _____
Not only will the wording of these templates help you to fit in your subject without wasting time with writer’s block, but they will also give you ideas for writing additional articles or blogs on different subjects.
Just relax as you look over these How To templates and let your mind wander. I’m sure you will be automatically filling in the templates with ideas and subjects that hadn’t occurred to you before!
Of course there are more headline examples, templates, power words and all the copywriting secrets possible that can be used for different circumstances and goals, and you’ll find the all in my new Mail Order Millionaire Copywriting Secrets Book.
Your copywriting, marketing friend,
Gil Carlson
Learn how to write "How To" headlines and increase your readership and sales!
Headline on website created for GoChi
Get this amazing report which will give you the secrets of starting a writing career...
Although I've been able to sell so many products and services for clients through my copywriting,
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Ready to start a career as a copywriter? Or boost your copywriting skills?
Get all my copywriting secrets, such as:
Getting Started Writing Copy
Copywriting Styles
Power up Your Verbs
Turning Passive Copy into Active Copy
Five Keys to Creating Effective Copy
Brains Crave Beneficial Copy
Formula for Killer Sales Copy
Magnetic Copy
Using Negatives to Make a Positive Benefit
Buying is not a Rational Decision
Want to Sell? Better Appeal to Emotions
When it comes to Your Copy, Honesty Pays
Use These 21 Ideas for Bullets in Your Copy
Copywriter’s Words Influence What People Do
Here Are 21 Human Behavior Characteristics
Take Advantage of these, Create Copy that Sells
9 Reasons to Repeat Your Message
Use these 10 Ideas for Selling by Telling Stories
Internet Secrets for Copywriting that Sells
Your Unique Selling Proposition
Writing Copy for Ads
Make Your Sales Material Sell
Writing Copy for Business-To-Business
Writing Copy for Catalogs
Catalog Copywriting Secrets
How to Captivate Customers with Catalog Copy
Long Copy for Catalogs
Your Catalog Checklist
The Importance of Copy
Writing Copy for Direct Mail
12 Copywriting Secrets
10 Laws for Writing Letters that Get Results
10 Direct Mail Copywriting Do’s & Don’ts
Classic Copywriting Secrets
20 Most Powerful Copywriting Rules of All Time
Writing Copy for E-mails
Here’s 15 Great E-mail Writing Ideas
Writing Copy for the Internet
Top 10 Website Copywriting Secrets
5 Most Important Words in Your Internet Copy
Rules for Writing High-Impact Online Copy
Website Copywriting Secrets for Major Success
Writing Copy for Sales Letters
What Goes into a Successful Direct Mail Letter?
12 Steps to a Powerful Sales Letter
Any Letter has to overcome two Roadblocks
Key Principles of a Powerful Sales Message
The Elements of a Killer Sales Letter
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This amazing report is stuffed full of word lists. You’ll find inside…
Persuasive Words, Powerful Words, Emotional Words, Hypnotic Words, Trigger Words, Magical Words, Power Verbs, Forceful Words, Convincing Words and Selling Words!
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"Mail Order Millionaire Copywriting Words" today for only
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Using Action Words, Increase Traffic & Response
Power Words, Action Words
Try not to use These Words
Emotional Power Word List
Magic Words, Make Reader do What You Want
Try a few Uplifting Words in the Right Situation
What are Most Persuasive Words in Marketing?
Words that Denote News
Words that Denote Approval
Words that Denote Large Size
Words that Denote Surprise
Words that Denote Quality
Words that Denote Interest
Words that Denote Appearance
Words that Denote Utility
Words that Denote Money
Top 10 Power Words According To Yale
Consider these 9 Power Words
Power Words for each Industry
My Giant List of Power Words
The 13 Most Powerful Selling Words in Marketing
Trigger Words
Take Advantage Power of Psychological Triggers!
Words to Better Reach Your Prospects
The 5 Most Important Words in Internet Copy
Most Persuasive Phrases in Advertising
Sales if geared toward these Human Emotions
Take Advantage of these Great Lines in Copy
Selling Word Combinations
Make it Easy
It’s Effective
Add Style & Excitement
Your Guarantee
How to Find Better Words for Sales Copy
101 Ways to Start Direct Mail & Website Copy
Power Words & Phrases
Use Power Words to Add Punch to Your Copy
Phrases to Include in Your Copy or Headlines
Power Phrases
Get this powerful book stuffed full of words and what to do with them, how to turn them into results!
Words for every situation, plus help to use the right words for the right situation. I even tell you which words not to use!
The most powerful part of anything you create is your headline! Just by changing a headline you can increase response many times over!
Here's what you will get in this powerful headline report...
Learn these headline secrets that so many writers aren't aware of and start using them in your... websites, e-mails, blogs, Twitter, Facebook, LinkedIn, ads, catalogs, sales letters and direct mail!
Download
"Mail Order Millionaire Copywriting Headlines" today for only
$14.99
Headline Secrets
8 Ways to Write Powerful Headlines
The Headline
The Headline Group
Use Subheads Throughout
John Caples 29 Formulas Successful Headlines
5 Common Headline Mistakes - How to Avoid
Hypnotic Headlines
How to Test Your Headlines
How to Create Copy Callouts
Here are 5 Powerful Words to use for Taglines
5 Most Important Words in Your Internet Copy
Great Headline Examples
Use the Most Powerful Power Words in Headlines
17 Successful Headline Formulas
Here’s Some More Headline Templates
Power Phrases & Power Headline Starters
Here’s Some Longer Headline Templates
Boost Headline Power with these Proven Words
You Have only a few Seconds to Grab Attention.
Phrases to Include in Your Copy or Headlines
Download
"Secrets of Freelance
Copywriting Jobs"
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$14.99
HEADLINES
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but today you can get all 4 for only $39.99
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I Guarantee it!
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Gil Carlson
Gil Carlson
Gil Carlson
37 years innovative direct marketing, copywriting, creating direct response companies and he's ready to share the secrets with you. Are you ready?
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Freelance Copywriting Secrets | Contact Gil Carlson | How to Write Powerful Copy | Copywriters Word List | Believable Copywriting | Writing Headlines That Sell
Get Free Publicity | Copywriting Samples | 28 Copywriting Rules | Catalog Copywriting Tips | Uplifting Word List | Companies Worked With
This page was last updated: February 6, 2012
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Write "How To Headlines" - Use these Templates Create Powerful Headlines!
